Consumer
Goods
MediCam Consumer Goods
Medicam Group’s Consumer Goods division reflects our commitment to enhancing everyday living through safe, accessible, and thoughtfully designed products. Spanning personal care, oral hygiene, grooming, and family wellness, our portfolio is built on trust and long-standing consumer loyalty. Whether reaching customers in Pakistan or expanding into global markets, we focus on delivering dependable quality with every product.
TheLooks Pvt. Ltd is a contemporary multi-brand platform within Medicam Group, created with the purpose of elevating everyday care through thoughtfully designed personal care and lifestyle products. Bringing together a diverse portfolio under one cohesive identity, TheLooks focuses on making quality, style, and functionality accessible to modern consumers. With a growing presence across retail and emerging export markets, TheLooks reflects a commitment to consumer-focused innovation, modern aesthetics, and products that enhance daily routines with care and confidence.
The division encompasses several of our most recognizable brands, led by Medicam Oral & Personal Care, home to the widely trusted Medicam Dental Cream, alongside TouchMe, Italiano, It’s All About ME, and ModGirl. Together, these brands form a cohesive portfolio designed to meet the evolving everyday needs of today’s consumers.
Our Brands
Woodwards Baby builds on a long-standing legacy of trust, care, and reliability passed down through generations of families. While the Woodwards name is widely recognised for its heritage in infant care through products such as Gripe Water, Woodwards Baby is dedicated to providing gentle, everyday baby-care essentials designed to support a child’s comfort and wellbeing.
With a growing range that includes baby shampoos, lotions, powders, and other daily care products, Woodwards Baby is thoughtfully formulated to be mild, safe, and suitable for delicate skin. Guided by the needs of parents and the sensitivity of babies, the brand focuses on nurturing care, quality ingredients, and dependable products that families can trust from the earliest stages of life.
